Research & Customer Experience (RCX)
Research and experience design for the product suite — how operators actually work, and the user flows, wireframes and screens that engineering builds from.
Owns how operators actually work, and turns that into the flows and screens engineering builds from.
RCX starts from how operators actually work. Travel agencies, consolidators, tour operators and Umrah specialists all run differently, and a booking flow that suits one can be unusable for another.
The team turns that understanding into the user flows, wireframes and screens the engineering teams build from — so the product fits the way the work is really done, rather than the way it is easiest to build.
- Research into how operators use the platform
- User flows and wireframes
- The screens engineering builds from
- Experience consistency across the suite
Feeds Product Innovation with what it learns, hands designs to Experience Engineering and App Engineering, and takes what Service Delivery & Operations hears from live customers as input.
Who works here.
The named core team of Research & Customer Experience (RCX). The wider company is 120+ people across ten departments — see them all.
Next door.
Working with this team?
Tell us what you're building and where you are today. You'll talk to the people who actually build and support it.
